How far can you get with your thumb?

How far can you get with your thumb?


Seamless mobility is paragon of our modern world.  And thanks to our smartphones, this luxury is right at our fingertips.  But the principle of using our thumbs to get around existed well before our smartphones.

For the curious looking to scale the corners of the beautiful outside world (and on a budget), this new Citroën brand film reintroduces one of the most cost-effective and user-friendly technologies to get you there: hitchhiking.

Always connected and duly equipped with a durable processor, the hitchhiker’s essentials are limited to a thumbs up and cardboard sign indicating his destination (soon to be disposed at the side of a road).  One takeaway: find the right driver. On this crucial note, a Citroën driver is a reliable choice, promisingly enthused with the idea of welcoming the adventurer in you to their comfortable interiors.

If you’re hungry for friendly encounters and big adventures, work those thumbs. Citroën drivers, we’re counting on you for the rest <3

Client since 2017


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